BMW Sydney Fitout

BMW Group Australia opened one of the nation’s most expensive renovations inJune 2019, spending about $65 million on its factory-owned showroom in Sydney’s premier inner-city harbourside suburb of Rushcutters Bay.

This new BMW Sydney and Mini Garage Sydney is the benchmark for BMW and Mini in delivering exceptional customer experience from first purchase and throughout the customer’s journey with the BMW and Mini brands.

Jemson is proud to be the accredited BMW approved supplier relating to the production and installation of BMW CI-Retail elements for authorized BMW dealers and MINI Garages in Australia. Our team have been fitting out BMW dealerships since 2009.

Lounge and Cafe Areas

Reception, Consultation and Showroom areas

“M” Showroom

MINI Garage

Spec Stands

PROJECT DESCRIPTION

Jemson undertook the complete manufacture and installation of the interior fitout of BMW Australia’s flagship dealership at Rushcutters Bay. This new state-of-the-art facility is positioned at the junction between three distinct suburbs; Darlinghurst, Kings Cross and Rushcutters Bay, making it a prime position for new and existing customers.

Jemson worked across the 5,000m2 floor space delivering distinctive environments for BMW and Mini two showrooms, and within each there are dedicated areas to promote the top-of-the-range models – 7 Series, 8 Series and new X7 as well as the BMW i sub-brand and our BMW M high-performance sports brand.

Jemson also delivered the reception, consultation and lounge areas, merchandise store and the beautiful cafe where our customers can relax, work or meet a friend while their car is being serviced.

Jemson is proud to be the accredited BMW approved supplier relating to the production and installation of BMW CI-Retail elements for authorized BMW dealers and MINI Garages in Australia. Our team have been fitting out BMW dealerships since 2009.

Project Details

Client: BMW Sydney
Size: 5,000m2 floor space
Year undertaken: 2019
65 Craigend St, Rushcutters Bay NSW 2010

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